MADDY Collection
Patrick Norguet, 2025
With MADDY, Patrick Norguet designs for Alias an upholstered furniture system that expresses comfort in its most essential form. The project transcends trends to evolve into a synthesis of architecture, compositional structure and production principle. The French designer simplifies the archetype of the sofa, often characterised by complex constructions, reducing it to the essential without sacrificing quality and functionality.
The MADDY collection includes an armchair, a footstool, end modules with armrests, or central modules, allowing for flexible and elegant configurations that can be adapted to any space
AboutMADDY
From a production point of view, each element consists of a powder-coated steel frame to which an ABS tray is attached, which holds a rigid polystyrene structure with supporting springs. The upholstery covered in quilted fabric, leather or eco-leather increases the comfort of the seat. The design approach of Maddy allows the product to be completely dismantled when it reaches the end of its life cycle. True to the Alias philosophy, which emphasises the reduction of geometries in favour of an innovative use of materials, MADDY stands out for its visual lightness and formal cleanliness, combined with an enveloping comfort. The elegance of the collection emerges from the attention to detail, such as the seams and stitching, which enhance its uniqueness and aesthetic value.
"I wanted the design to be an expression of the original concept: a tubular metal structure, a kind of exoskeleton with a coloured finish, on which the seat and backrest are rolled up and positioned. As always, I emphasised the importance of the comfort level that is essential for all products. Maddy is first and foremost a visual expression of its comfort, an invitation affirmed by the arrangement of the seat." Patrick Norguet
