MADDY Collection
Patrick Norguet, 2025
With MADDY, Patrick Norguet designs for Alias an upholstered seating system that expresses comfort in its most essential form. The project transcends trends to become a synthesis of architecture, compositional structure and production principles.
The archetype of the sofa is simplified without compromising quality and functionality. Its construction concept allows the product to be fully disassembled at the end of its life cycle.
The collection includes an armchair, footstool and modular elements, enabling flexible and elegant configurations that may be adapted to any space.
AboutMADDY
Each Maddy element consists of a powder-coated steel frame to which an ABS shell is fixed, which holds a rigid polystyrene structure with supporting springs. The comfort is increased by the upholstery out of fabric, leather or eco-leather. In line with Alias’ philosophy, Maddy combines visual lightness, clean lines and enveloping comfort, enhanced by attention to detail.
“I wanted the design to be an expression of the original concept: a tubular metal structure, a kind of exoskeleton with a coloured finish, on which the seat and backrest are rolled up and positioned. Maddy is first and foremost a visual expression of its comfort, an invitation affirmed by the arrangement of the seat." - Patrick Norguet
