NEW LADY Collection

Paolo Rizzatto, 2018

NEW LADY is the original interpretation by Alias of contemporary seats for the home; a small armchair in which shell and structure, seemingly separate from the formal standpoint, blend into a single design, as simple as it is powerful.


Paolo Rizzatto designed an enveloping shell, fully covered with leather and accompanied with comfortable cushions.
NEW LADY was designed with the utmost attention to detail: the stitching in the contours of the shell and the details of the various bases recall the world of industrial craftsmanship, where “handmade” is combined with highly sophisticated technology.
The seat can be supported by a rotating tripod in die-cast aluminium furnished with a visible damping mechanism, solid oak legs or the elegant chalice-shaped base.

Paolo Rizzatto

He was born in Milan in 1941 and graduated in architecture from the Polytechnic University of Milan. He works on the construction and interior design of single-family houses and public buildings in Milan, Bologna, Novara, Chieti and Formentera. In 1991, he began his collaboration with Alias, for which he designed the Young Lady armchair, followed by the Young Boy stool in 1993, and the Flexus sofa in 2000. He also designed the New Lady and New Lady Soft chairs in 2018, the Violon armchair in 2022, and the Plettro table collection, which received the Archiproduct Design Award in the same year. Since 1997, he has taught courses in light design at the Domus Academy and the Polytechnic University of Milan, where he lives and works.

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